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Clip description
This silent black-and-white cinema advertisement uses text to present a direct appeal from the Federal Treasurer, JB Chifley. The text states ‘To you who now enjoy comfortable entertainment in perfect safety. I would give a timely reminder of your obligation to our Fighting men who share the perils and trials of all theatres of war. You can do something to ensure their safety – to Bring Victory and Peace nearer. Sign a pledge to support the Third Liberty Loan at the special booth in the foyer before you leave this theatre. Signed J.B. Chifley Federal Treasurer.’
Curator’s notes
The simplicity and directness of the appeal gives weight to the message and the signature personalises it.
