Australian Screen

Australia’s audiovisual heritage online

Cadbury Dairy Milk Chocolate – ‘For All the Different Women You Are’ (c.1970)

play
Email a link to this page
To:
CC:
Subject:
Body:
clip
  • 1
'All the different women'

This clip chosen to be G

Clip description

This advertisement from the late 1960s or early 1970s shows a woman eating assorted Cadbury’s Roses chocolates. As she bites into the different flavours, she transforms into different types of women – 'crisp, elegant, sophisticated’, 'fresh and young’ and 'exotic’. The male voice-over finishes by saying 'so many different flavours to match every different mood a woman can have’.

Curator’s notes

This advertisement uses a husky male voice-over, lush instrumental backing, a beautiful woman and close-ups of eyes, lips and fingers to align Roses chocolates with sensuality, sexiness and seduction. Unlike other Roses advertisements, this ad does not focus on a male-female relationship but appeals directly to women and their desire to pamper themselves once in a while.

Thanks to the generosity of the rights holders, we are able to offer 'All the different women' from the advertisement Cadbury Dairy Milk Chocolate – 'For All the Different Women You Are' as a high quality video download.

To play the downloadable video, you need QuickTime 7.0, VLC, or similar.

You must read and agree to the following terms and conditions before downloading the clip:

australianscreen is produced by the National Film and Sound Archive. By using the website you agree to comply with the terms and conditions described elsewhere on this site. The NFSA may amend the 'Conditions of Use’ from time to time without notice.

All materials on the site, including but not limited to text, video clips, audio clips, designs, logos, illustrations and still images, are protected by the Copyright Laws of Australia and international conventions.

When you access australianscreen you agree that:

  • You may retrieve materials for information only.
  • You may download materials for your personal use or for non-commercial educational purposes, but you must not publish them elsewhere or redistribute clips in any way.
  • You may embed the clip for non-commercial educational purposes including for use on a school intranet site or a school resource catalogue.
  • The National Film and Sound Archive’s permission must be sought to amend any information in the materials, unless otherwise stated in notices throughout the Site.

All other rights reserved.

ANY UNAUTHORISED USE OF MATERIAL ON THIS SITE MAY RESULT IN CIVIL AND CRIMINAL LIABILITY.

This clip is available in the following configurations:

File nameSizeQualitySuitability
cdmcfora1_pr.mp4 Large: 4.1MB High Optimised for full-screen display on a fast computer.
cdmcfora1_bb.mp4 Medium: 1.9MB Medium Can be displayed full screen. Also suitable for video iPods.

Right-click on the links above to download video files to your computer.

Thanks to the generosity of the rights holders, we are able to offer this clip in an embeddable format for personal or non-commercial educational use in full form on your own website or your own blog.

You must read and agree to the following terms and conditions before embedding the clip:

australianscreen is produced by the National Film and Sound Archive. By using the website you agree to comply with the terms and conditions described elsewhere on this site. The NFSA may amend the 'Conditions of Use’ from time to time without notice.

All materials on the site, including but not limited to text, video clips, audio clips, designs, logos, illustrations and still images, are protected by the Copyright Laws of Australia and international conventions.

When you access australianscreen you agree that:

  • You may retrieve materials for information only.
  • You may download materials for your personal use or for non-commercial educational purposes, but you must not publish them elsewhere or redistribute clips in any way.
  • You may embed the clip for non-commercial educational purposes including for use on a school intranet site or a school resource catalogue.
  • The National Film and Sound Archive’s permission must be sought to amend any information in the materials, unless otherwise stated in notices throughout the Site.

All other rights reserved.

ANY UNAUTHORISED USE OF MATERIAL ON THIS SITE MAY RESULT IN CIVIL AND CRIMINAL LIABILITY.

Copy and paste the following code into your own web page to embed this clip: