Australian
Screen

an NFSA website

Titles tagged with ‘postal service’

26 titles - sorted alphabetically or by year

A

Australia Post – 200 Years sponsored film – 1988

With slogans like 'Celebrating a Nation’, the Bicentennial Authority directed emphasis towards celebrating multiculturalism rather than 200 years of white settlement.

Australia Post – Animation advertisement – c1988

This Australia Post commercial promoting Faxpost has been shot at low speed to create the impression of high speed travel through empty Sydney streets.

Australia Post – Australia Post Inc sponsored film – 1990

The Australian Postal Corporation Act 1989 transformed the post office from an administrative centre focused on mail delivery to a sales-oriented shopfront.

Australia Post – Changing Times advertisement – 1975

This black-and-white commercial informs the public of the split of the Postmaster-General’s Department into two independent Commissions. It offers a neat little history, using stills from Australia Post’s archive.

Australia Post – Express Courier advertisement – 1988

These commercials promoting Australia Post’s courier service exploit the organisation’s reputation for reliability and dependability.

Australia Post – Intelpost advertisement – 1987

This humorous TVC shows a series of instruction diagrams being delivered by Australia Post to a group of ancient would-be soccer players.

Australia Post – Joint Stamp Issue sponsored film – 1988

This program consists mainly of footage shot at the celebratory launch of the Australian–USA bicentennial stamp in Sydney’s Martin Place.

Australia Post – Lettergram advertisement – 1988

In these television commercials Australia Post attempts to link Lettergram in the mind of the viewer with the traditional uses of the telegram.

Australia Post – Letter Writing Venice advertisement – 1986

This ad was part of Australia Post’s ‘We Deliver’ campaign and produced to encourage international and intergenerational correspondence.

Australia Post – Meeting the Challenge sponsored film – 1988

This short training video from Australia Post management briefs personnel about the imminent corporate restructure and shift in image to a commercial service provider.

Australia Post – Onward Speed sponsored film – 1970

Fred Schepisi wrote and directed Onward Speed as a sponsored film for Australia Post. It humorously instructs its target audience of executives, secretaries and mailroom staff in the efficient management of business mail.

Australia Post – Postcode Grandma advertisement – 1988

This commercial targeted members of the community who at that time were not yet au fait with the new communication technologies.

Australia Post – Post Office Film sponsored film – 1942

This is a mute, black-and-white film record of the dismantling of the Sydney GPO clock tower to relocate communications equipment during the Second World War.

Australia Post – Post Office Spruce Up sponsored film – 1987

This program introduced a competition between post offices to mark the launch of the first incarnation of commercial, sales-oriented post office shopfronts.

Australia Post – Postpak Rap advertisement – 1988

This Australia Post commercial promotes the use of Postpaks for packaging parcels. With rap music still new to Australian popular culture at the time, this commercial was very successful.

Australia Post – Recruitment sponsored film – 1989

It’s interesting to look at the Australia Post jobs on offer in the late 1980s and compare them to employment opportunities available today.

Australia Post – Royal Tour sponsored film – 1954

As this program amply illustrates, an excited Australian public turned out in droves to see the Queen in 1954. For the PMG, her visit represented a coming of age.

Australia Post – Security sponsored film – 1989

While mail security may be a far greater problem today than in the past, here is evidence that mail security has always presented a substantial challenge.

Australia Post – Standard Letters advertisement – 1974

This ad was made at a time when postage of a standard letter within Australia was only ten cents.

Australia Post – The Last of the TPOs sponsored film – 1985

This program marks the closure of the Travelling Post Office, a mail service that had worked in conjunction with Australia’s various railway networks since 1865.

Australia Post – This is the Mail sponsored film – 1966

When the $6 million Redfern Mail Exchange in Sydney was opened in 1965, it was hailed as the largest mechanised mail centre in the Southern Hemisphere.

Australia Post – We Deliver 1 advertisement – 1988

Television advertising played a major role in the establishment of Australia Post’s new corporate identity in the latter part of the 1980s.

Australia Post – We Deliver 2 advertisement – 1988

This series set out to promote the corporate image, while at the same time promoting Australia Post’s individual products and services.

Australia Post – We Deliver 3 advertisement – 1988

This series is a good example of the way in which the use of music in television commercials had changed by the late 1980s.

B

The Back of Beyond documentary – 1954

Battling heat, dust and flood, Tom Kruse delivers mail, stores and supplies along the 517 kilometre Birdsville Track in central Australia.

L

Last Mail from Birdsville: The Story of Tom Kruse documentary – 2000

As a result of the 1954 film Back of Beyond, Tom Kruse and the historic last mail run drew considerable media attention and inspired the making of this film.