Australian
Screen

an NFSA website


The Singing Chef (1952)

Synopsis

In this mostly black-and-white cinema advertisement for Nestlé's packaged soups, entertainer Bobby Limb is a singing chef, impressing a table of guests for dinner.

Curator’s notes

This is a charming advertisement that features a fresh-faced Bobby Limb singing and cooking his way through a two-minute musical extravaganza for packaged soup. The main advertisement is in black-and-white, although the product shot at the end is in colour. Nestlé's MILO advertisements, Family Album (1948) and The Joy of Living (1948), are also curated on this site.

The release print of this advertisement is part of the Harry Davidson collection held at the National Film and Sound Archive. Davidson was a film lover who built an invaluable collection of films from the 1930s until his death in the 1980s. Early cinema history especially has benefited from private collectors such as Davidson, who have cared for and preserved films that may otherwise not have survived.