Consumerism
The following clips have teachers’ notes related to this topic:
Wokabout Marketing
Andrew Rose is a marketing executive based in Port Moresby. He organises a troupe of actors who perform vignettes in remote villages to promote the purchase of Western goods. Omo, the washing powder, is demonstrated.
Children’s birthday party
This clip includes five-year-old Wally being picked up and hugged by his parents; an older man dressed as Santa Claus; children on a seesaw and playing ring-a-rosie; Wally being pushed on a swing by his …
‘Wealthy on the inside’
A woman describes the breakdown of her marriage after their newly built 'dream home’ was condemned due to faulty construction. Her husband could not survive emotionally without his wealth security blanket. She says quality of …
Social justice
Michael Leunig sees our inability to say 'enough is enough’ as a problem while John Howard considers it to be the acceptable price of progress.
The honeymooners return
This clip is part two in a three-part, serialised Bushells tea cinema advertisement. It shows the newly-married couple returning from their honeymoon on a cruise ship, proving that the tea reading in part one has …
‘Is it all right to take pictures?’
Tourists take photos of the local people and pay a fee. A young Papua New Guinean is interviewed about his response to tourism.
Willie’s song
Willie lounges and plays while the other animals, showing foresight, collect and deposit food (or in the case of the dog, signposts) in the bank.
The electric Early Kooka stove
‘Mrs Sydney’ (Pat Firman) prepares an evening meal for her husband with her newly acquired electric range while a voice-over emphasises the stove’s economy and efficiency. At the end of the advertisement, she asks …
‘A great new feeling’
This advertisement for the 1969 Holden HT Kingswood sedan features voice-over narration and an accompanying jingle about the 'new generation Holden’. It begins and ends with typical scenes of friends at the beach. The Kingswood …
‘Australia’s ideal family car’
A young family climb into their Holden and drive through the suburbs as the voice-over narration describes the car’s suitability for a family. A close-up of the internal steering mechanism demonstrates the re-circulating ball …
‘The average man’
This clip explains the methods used to design the new model FE Holden. A GMH employee holds a transparent plastic life-size model to demonstrate how the 'average man’ determines the proportions of …
‘More than just transportation’
This advertisement for the Holden Monaro HK begins on the racetrack amongst sleek sports cars, champion drivers (including Norm Beechey) and adoring female fans. A sequence of still images of foreign sports cars and sophisticated …
Range of products
In a suburban street, a woman driving a Holden pulls up to do her Saturday morning shopping. Other GMH cars, including a Vauxhall, Chevrolet and Pontiac, are shown. The woman enters a …
‘Happier family motoring’
A family of six walk out of their house to the car. One of the sons helps his father pack the luggage into the boot as a voice-over narrator describes the spacious interior of the …
Santa lands at Farm Cove
This clip from a silent, black-and-white cinema advertisement for Anthony Hordern & Sons shows Santa landing on Sydney Harbour by seaplane and being rowed ashore to Lady Macquarie’s Chair where he is welcomed by a …
‘Bonza is tops, Bonza is ace!’
Poss (Erin Pratten) is astonished when the spruikers from the ‘Bonza’ cereal TV advertisement come right out of the TV set and into the living room. They persuade Poss and her friend Kim (Maria Nguyen …
Investing in the unknown
An art auction. A woman is purchasing two pieces of art – a Mimi statue and a painting of a barramundi fish.
Do you know any ‘real Aborigines’?
Thornton not only pokes fun at the ignorance of conservative white purchasers of Indigenous art, but also exploits the paradigm of 'authentic Aboriginality’. The same ignorance Catherine (Sophie Lee) displays in relation to the culture …
Paper consumption
Over a time-lapse sequence that shows people buying stationery, wrapping paper and cards, narrator Noni Hazelhurst describes the history, uses and increased consumption of paper and paper products. As the narrator lists the ways that …
‘Keep everything nice, use ice’
A tradesperson is fixing a broken electric refrigerator in the kitchen. A male voice-over suggests an ice refrigerator is superior because 'ice never breaks down’. Men carrying large blocks of ice on their shoulders file …