Clip description
Both families are introduced in this pre-title sequence so that we can begin to empathise, while the eco coach and the moderator explain the ground rules of the challenge.
Curator’s notes
The families are well chosen. They’re very different although both have four children and are middle class. The Edwards seem more able to withstand the loss of some of their cherished comforts while the Shepherds are reeling under the strain of losing their individual television sets, their several cars and their enormous electricity usage. This all makes for great television.
The program succeeds because we’re able to see ourselves in these families. We love our hot showers, our private vehicles and our sprinkler systems and swimming pools. Although we’d love to play our part in reducing our environmental footprint, we’re not so keen when it interferes with our daily lives. The terrific thing about the eco challenge is that the series is not expecting us to return to a life in the trees but to make a few behavioural and technological changes that will have a huge positive impact on the environment.
Prospero Films have been able to sell this highly entertaining and original idea around the world. Canada has bought the completed programs while the franchise has been sold to countries like Ireland and Spain. Their London distributor is continuing to make sales around the world.