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Imperial Tractors: Western Australian Farmers Support an Australian Industry (1937)

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The most popular tractor in the state

This clip chosen to be G

Clip description

This silent black-and-white clip from an Imperial Tractors cinema advertisement opens with an intertitle that tells us what we are about to see. A line of Imperial Tractors motor in single file to the railway line where they are then lifted onto a railway carriage by crane.

An intertitle then claims that Imperial Tractors are probably the most popular used in the State due to their ‘low running costs, low repair bills and extreme simplicity in operation’.

Curator’s notes

This clip uses a combination of intertitles and documentary style footage to illustrate the process of transporting these tractors to regional areas.

Intertitles are also used to detail the features of the Imperial Tractors. These details would probably be conveyed using voice-over and computer generated graphic effects in contemporary advertisements.

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australianscreen is produced by the National Film and Sound Archive. By using the website you agree to comply with the terms and conditions described elsewhere on this site. The NFSA may amend the 'Conditions of Use’ from time to time without notice.

All materials on the site, including but not limited to text, video clips, audio clips, designs, logos, illustrations and still images, are protected by the Copyright Laws of Australia and international conventions.

When you access australianscreen you agree that:

  • You may retrieve materials for information only.
  • You may download materials for your personal use or for non-commercial educational purposes, but you must not publish them elsewhere or redistribute clips in any way.
  • You may embed the clip for non-commercial educational purposes including for use on a school intranet site or a school resource catalogue.
  • The National Film and Sound Archive’s permission must be sought to amend any information in the materials, unless otherwise stated in notices throughout the Site.

All other rights reserved.

ANY UNAUTHORISED USE OF MATERIAL ON THIS SITE MAY RESULT IN CIVIL AND CRIMINAL LIABILITY.

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