Australian Screen

Australia’s audiovisual heritage online

Cadbury’s Crunchie – ‘Snap Goes the Crunchie’ (c.1966)

The Crunchie wrapper in this ad shows it to be a Fry’s product and has no reference to 'Cadbury’s Dairy Milk’ at all. As with earlier campaigns, youth and vibrancy are a key part of the message.

Length: 31 seconds

Original aspect ratio: 4 x 3 (TV)

Featured in the Cadbury Chocolate Advertisements collection

Source:

National Film and Sound Archive

NFSA title number: 270707